Anne is the principal coach and founder of Confidence Guru.

Having worked within the business sector for many years, Anne later trained in the fields of coaching and psychotherapy and became an IAPC&M accredited Coach and UKCP accredited Psychotherapist. This means that she is registered and supervised by the country’s leading practitioner organisations.

Based in both Preston and Lytham, Anne works with clients from all walks of life from company directors to new mothers, actors and professional sportspeople, (we are all essentially the same) to tackle limiting beliefs and to develop their self-belief and self-confidence.She began her career working in the media but was later drawn to working with people and became interested in self-development and coaching. She has a particular interest in empowering clients to build their self-confidence and assertiveness skills and provides self-development training in these areas.  In addition to her coaching work, Anne is also a writer, broadcaster and trainer. She is the author of Confidence Guru – Discover a Confident You!

Anne founded Confidence Guru to provide focused coaching and self-development workshops and courses which enable clients to remove their limiting beliefs and personal barriers and to achieve the lives they want. Anne was presented with an innovation award in 2018 from GHP Magazine.