
Plan the Exit. Own the Outcome
Wednesday 19 November, 9:30am to 2:30pm, Mercure Haydock Hotel
Build smart. Sell strong. Walk away winning.
Most business owners don’t think about their exit until they have to. Retirement. Illness. Burnout. An unexpected offer. By then, it’s often too late to maximise value or protect what they’ve built.
For many women, a business is more than a job; it’s their income, their children’s future, their pension, and their legacy. Exiting well isn’t just a transaction, it’s the moment where years of work, sacrifice, and ambition pay off.
This is your chance to plan that moment – on your terms.
Hosted by our sister platform WIB360, this is the straight-talking, no-fluff session that helps you plan your exit on your terms. Whether that’s a sale, succession, or stepping back without burning the house down.
Why this event matters
Legacy & Impact – Protect what you’ve built so it continues to thrive. Ensure your team, customers, and community are supported. Secure the financial value you’ve worked so hard to create, for yourself and the people who matter most.
Freedom & Possibility – A smart, well-timed exit gives you choices. Travel more. Start something new. Give back. Or simply have the space to breathe without constant responsibility.
Who it’s for
- Women planning to sell or step back in the next 1-5 or 10 years
- Leaders in family businesses preparing for succession
- Ambitious founders who want to create optionality – investment, MBO, merger, or a clean exit
What you’ll get
- Meet the Experts – direct access to specialists in valuation, tax, legal, leadership, and culture
- Ask Your Questions – bring your challenges and get real-world, actionable answers
- Guest Speaker: Susanna Lawson, OneFile – don’t leave exiting to chance; hear from someone who’s successfully done it
- Panel Talk – honest lessons, pitfalls to avoid, and strategies that worked from women who’ve been there
- Valuation Realities – what really drives a higher multiple
- Risk & Readiness – the checklist buyers actually use
- Wealth & Legacy – protecting your outcome post-deal
Why Now?
The best exits start years before you leave the business. Waiting until you’re ready to step away is like starting your pension the week before you retire, you’ll miss out on maximising your return.

Event Sponsor
Brabners is a purpose-led independent law firm and certified B Corp on a mission to make the difference for our clients in times of challenge and opportunity.
Our lawyers find that it can take three to five years to prepare a business for sale. That’s why the mistake so many female founders make is thinking about their exit strategy when it’s too late.
If you’re considering an exit, Brabners helps you map options and timing. Their corporate team is one of the largest in the UK and is recognised by Experian as among the most active on deals. The aim is simple – a smooth process that meets your business targets and your personal priorities.
They match each matter to the right specialists. For family or founder-led firms, they build practical succession plans so continuity and values stay strong after completion.
Support continues beyond the sale: shareholder rights and disputes, private equity and venture capital, employee ownership trust exits, plus elite personal legal solutions for your next chapter.
Brabners is the only UK law firm with dedicated deal advisors, bringing legal and financial advice together. Their specialist accountancy team guides MBOs, MBIs, acquisitions, disposals and fundraisings.
Panel Talk

Chris Evans of Logros
Chris is a corporate finance specialist who’s spent two decades helping business owners navigate sales, acquisitions and buyouts. After qualifying as a Chartered Accountant and co-founding a successful advisory firm, he’s advised SMEs across care, manufacturing, construction and more.
Now a founding Partner at Logros, Chris works hands-on with entrepreneurs planning their exit, managing everything from identifying buyers to negotiating deals and guiding them through due diligence. He knows exactly what it takes to achieve a smooth, high-value transaction.

Darren Jenkinson of CanConnect
Darren helps business owners streamline their marketing, sales and client management through smart automation. As the team behind Pink Link’s own systems, CanConnect knows how to keep a growing business running smoothly behind the scenes.
By centralising your systems and removing manual overwhelm, Darren helps founders save time, boost value and build the solid operational foundations that make scaling, or stepping back, far easier.

Del Parsons of Del Parsons Coaching
Del is The No-Nonsense Business Coach and Marketing Mentor who helps founders build profitable, scalable, and ultimately sellable businesses.
With over 20 years’ experience growing and scaling brands, an having been through a MBO, as well as buying and selling ventures, Del understands the commercial impact of strong marketing and sales. Having worked with global brands, she brings big-brand thinking to ambitious founders who want to position themselves and their businesses for long-term success, whether that means scaling up, stepping back or preparing for exit.

Nikki Whittle of Brabners
Nikki is a Partner in Brabners’ corporate team and an experienced lawyer specialising in business sales, acquisitions, MBOs and exit planning. She supports owner-managed and family businesses throughout their full lifecycle, from early growth to eventual sale, succession or investment.
Known for her commercial, get-it-done approach, Nikki focuses on protecting value, guiding founders through complex transactions and helping them structure their businesses for the strongest possible exit. Her work spans SMEs to large corporates, and she sits on Lancashire County Council’s advisory board shaping early-stage investment.

Sue Johnson of Intersect
Sue helps business owners protect the value they’ve built by strengthening their cybersecurity. In today’s market, a single cyber incident can slash a company’s sale price, stall a succession plan or derail a deal.
Sue specialises in helping founders understand the cyber risks that directly impact exit value — and how to put practical protections in place. Whether you’re selling, handing over or planning ahead, she ensures your data, operations and reputation stay secure so you can exit with confidence and control.
Expert Exhibitors

We are Danbro Business Accounting, UK award-winning firm of business accountants with a proven track record of helping businesses improve performance and boost profit margins.
For more than two decades, we’ve built successful relationships with start-ups, SMEs, franchises, and other businesses like yours. From simple tax returns to outsourcing your entire finance department, our expert business accountants deliver tailored solutions designed to anticipate your needs and drive growth.

Intersect helps you protect your digital assets. One of the most overlooked risks to business value is cybersecurity. A single cyber incident, like a ransomware attack, a business email compromise or a data breach, can devastate your company’s reputation, cause financial loss, and dramatically reduce what your business is worth in a sale or succession.
Buyers and investors are increasingly asking about cybersecurity readiness as part of due diligence, and businesses that can demonstrate strong protection and response strategies command higher value and confidence.
At Azets we pride ourselves on being the leading advisor to SME’s. Planning your exit doesn’t start at the point of sale, it starts straight away. We will work with you in order to understand your goals and objectives and will advise you on the best strategy to achieve them. We can set up accounting systems that future proof your business and align with your goals throughout every stage of your business journey. We have specialists in all areas of tax, inheritance tax, accounting, corporate finance and more, to help guide you through the final stages of exit.

Caroline Turley is an experienced Investment Executive at FW Capital, based in Liverpool, with a proven track record of helping SMEs secure the right funding to achieve growth and strategic goals. She works closely with business owners across the North West delivering the Northern Powerhouse Investment Fund II, providing loans from £100k to £2m to support expansion, acquisitions, and succession planning.
FW Capital’s flexible debt finance can bridge the gap between your exit aspirations and the buyer’s resources.

HSE Advice UK assist organisations in their compliance needs from health and safety appointed persons to quality management and process control.
We offer practical advice with excellent customer service to ensure the business compliance needs are met for due diligence prior to exiting

Keane HR Consulting and Sparks HR Consultancy have joined forces to support businesswomen planning their next chapter. Whether you’re stepping back, selling up or reshaping your role, we help you to create strong succession plans, putting the right people in the right roles with the right skills to keep your business thriving; whether you’re at the helm or not. Combining Keane HR’s expertise in strong people foundations and succession planning, with Sparks HR’s focus on menopause and wellbeing, we understand that business and personal transitions often go hand in hand. We’re here to help you navigate both with confidence and care.

A sustainable business is a more valuable business. Taking control of energy, reducing emissions and embedding net zero principles into your strategy strengthens your future and your exit potential.
As energy and sustainability partners, Trident helps businesses make that progress possible by managing energy smarter and uncovering the value sustainability can bring to long-term plans.
CanConnect helps business owners streamline their marketing, sales, and client communication through automation, bringing everything together in one connected platform. By building smarter systems, you can create more time, consistency, and value in your business, making it easier to scale or step back when the time is right.
FAQs
Is this for me if I’m not ready to sell yet?
Yes. The best exits start years before a transaction. Come early, leave prepared.
Will there be networking?
Yes – expect high-calibre conversations and connections.
How do I get tickets?
Head to WIB360 to view the agenda, speakers and ticket options – click the button to book your place.
Why not stay over?
If you would like to make a night of it and stay over at the hotel the night before or after the event we have secured a 10% discount off the usual hotel prices. Just click here and use promo code EVEBB.
Marketing Opportunities
From headline sponsorships to specialist exhibitor spots, we create high-impact opportunities for brands who want to be the go-to name for women planning their exit.
Event Sponsor (1 available)
Opening Address / Online Audience Survey
Panel Participation
Exhibition Space
5 tickets for lunch
Logo and bio on the webpage Personalised graphics pack with signature for marketing
Logo on Graphics
Individual Social Media Post
Logo on Presentation
Focused eletter
Follow up email
Inclusion in press release with quote
Voxpop from event
£1,950 incl VAT
PL Member Save 10%
£1755 incl VAT
Event Partner (4 available)
Panel Participation
Exhibition Space
2 tickets for lunch
Logo and bio on the webpage Personalised graphics pack
Logo on Graphics
Individual Social Media Post
Presentation slide
Highlight in eletter
£990 incl VAT
PL Member Save 10%
£891 incl VAT
Expert Exhibitor
Exhibition Space
2 tickets for lunch
Logo on the webpage
Individual Social Media Post
Logo incl in presentation
Logo on eletter
£345 incl VAT
PL Member Save 10%
£310.50 incl VAT
Full Day Tickets £90 incl VAT, PL Member Save 10% £81 incl VAT
PL Members use PL10 at the checkout to receive your 10% discount
Pink Link champions women at every stage of the journey. If you’re serious about creating optionality and long-term security, this is the room to be in.
Learn more via WIB360


